It is possible to generate ad revenue with any website, even if it is just a blog or a message board.
The simplest way to get some ads running on your website is by displaying banners or text links for affiliate programs, strategically placed on your webpage where people will see the advertisements and subsequently click on them.
An affiliate program is a program whereby you, the affiliate, display a banner or text link advertising the products or services of another business. If someone clicks on that ad and then purchases something from that other company, you will be paid a commission on that sale.
There are thousands of affiliate programs available to you. Major corporations such as Amazon and Barnes and Noble have affiliate opportunities, as do smaller online businesses such as insurance quoting websites and internet dating services.
I recommend that you perform a search on Google for affiliate programs and sign up for those that either somehow relate to the topics being discussed on your website or are enticing enough that people will click on the banner ad. You should rotate different banners on to your website each day of the week, and then stick with those that work best. Try several different affiliate programs and see what works.
Another way you can make money with your site is by displaying pay-per-click (PPC) advertisements on your webpage. You need to sign up with companies that deliver PPC ads. Nextag has a pay-per-click program, as do several ad delivery services such as Adrevolver. Google Adsense is probably the most popular pay-per-click advertisement delivery service on the internet, and you should sign up with them as well.
It is also possible to make some significant ad revenue from your site by actually charging companies a fee to advertise on your website. This is easier said than done; your website has to establish itself as receiving a lot of high quality traffic.
If you have a website that gets thousands of hits per day, you need to have statistics that prove it so that you can justify someone paying a fee to advertise on your website. The more popular your site is, the more you can charge. Only if your website receives a ton of traffic will you be able to charge other websites a fee to display their banner on your site.
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